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Loving Memories that last a lifetime

Loving Memories that last a lifetime

Focusing on web copy, sales letters and leaflets, Loving Memories Funeral Services offer a sensitive and personal service in a sympathetic manner. To articulate their unique service to an audience that was grieving was an enormous responsibility. I needed to strike a balance between selling, offering information and being empathetic to the emotions of potential clients.

Having just launched her city centre premises, where clients can select services that include catering, florists and classic funeral clothing, the owner is extremely pleased by the tone and overall messages communicated by her marketing material. Many new customers and colleagues have been impressed by the professionalism of new marketing materials, which will no doubt give this start-up business a real boost.